
       
| |
The
Olympicpromo story begins at the racetracks of England, where
in 1984 Peter Townsend became Formula Ford Champion, competing
alongside the likes of Johnny Herbert, Damon Hill and Mark Blundell.
|
|
 |
As expected an array of promotional merchandise was sold at these
events, however, Peter noticed that personalised watches were not.
He immediately recognised a gap in the market, that seemed like a
great way of funding his racing ambitions.
One of the biggest names in motorsport in those days was Nigel Mansell.
Seizing an opportunity, Peter persuaded Nigel to endorse his watches,
the result was a resounding success.
Realising the full potential of customised watches and in true entrepreneurial
style, Peter used his new found wealth to fly to Hong Kong in search
of suppliers!
Peter's next break occurred when he heard about the new boy
band 'BROS' and secured a deal with their management company,
allowing him to produce a licensed watch. By placing a reader
offer in the Teen Magazine Smash Hits, which featured in the
November issue (just in time for Christmas!), he received a
staggering response of 30,000 orders in the first two months
alone!
What was intended to fund his motor racing ambitions soon took
off and required his full time attention. Peter decided to give
up racing and Olympic Promotional Watches was born. |
|
|
Olympic Promotional Watches quickly became one of the largest importers
of watches into the UK and has established itself as
one of the finest suppliers of promotional watches, offering levels
of quality and service second to none.
In order to develop the business further, Olympic Promotional Watches
acquired agencies for corporate watch brands. These include, Tag Heur,
Omega, Longines, Zenith, Alfred Dunhill, Ellesse, Adidas, Tissot and
Rotary to name but a few. These watches are used by many clients for
incentive programmes or in recognition award schemes.
Peter's determination to drive the company forward meant that specialising
in just watches wasn't going to be enough. Peter realised it was time
to expand the business, and decided to look at the bigger picture
of sales promotion.
In order to reinforce this message, Olympic Promotional Watches
went through a brave rebranding campaign to become Olympicpromo.
| Olympicpromo
is still a supplier of watches, but also can now deal with all
your Sales Promotion needs. |
 |
|
|